Sales and Marketing

guerrilla-marketing

Sales and Marketing

What is Guerrilla Marketing? Tactics, Advantages, and Pitfalls

Let’s begin with a simple question: What is guerrilla marketing? Well, imagine this: You’re walking on a city street, caught up in your thoughts. Suddenly,…

highest-paying-marketing-careers

Sales and Marketing

10 Highest-Paying Marketing Careers for Creative Professionals

LinkedIn’s 2022 Marketing Jobs Outlook report shows that over 618,000 marketers pivoted from their marketing jobs in 2021. So, what jobs are they doing instead?…

Sales and Marketing

How Does CPA Marketing Work? Learn the Benefits and Best Practices

Cost per Action (CPA) marketing is becoming an increasingly popular affiliate marketing strategy. Consider that, according to a Statista report, the U.S. CPA affiliate marketing…

Sales and Marketing

What is an Infographic and How Does It Benefit Marketing Plans?

A picture speaks a thousand words — this phrase was coined by Fred R. Barnard, an advertising executive, as far back as 1921. In the…

Sales and Marketing

How Online Marketing Courses Can Help Entrepreneurs Stay Ahead of the Game

Marketing is a golden ticket that helps entrepreneurs scale their businesses to new heights and pave the path to success. The marketing industry is rapidly…

Sales and Marketing

Learn These 10 Top Design Skills to Enhance Your Marketing Career

American art director Paul Rand, in his book ‘A Designer’s Art’, points out: “Design is the silent ambassador of your brand.” Whether it is new…

Sales and Marketing

Omnichannel vs. Multichannel: Which Marketing Approach is Better?

There are now more ways than ever to buy products, thanks to technology and the rapid advances it has witnessed. While shopping mediums such as…

Sales and Marketing

Sales and Marketing: Learn Their 5 Key Differences for Business Growth

“You have to tell a story before you can sell a story.” This quote by Beth Comstock, vice chair of General Electric (GE), focuses on…

Sales and Marketing

A Detailed 2023 Guide to Understand What is Internet Marketing

Internet marketing can offer businesses a cost-effective and targeted way to reach customers, irrespective of geographical location. It has a wide reach and is one…

Sales and Marketing

How to Become a Successful Content Marketing Manager: A Quick Guide

High-quality content is at the core of a good marketing strategy. A content marketing manager is primarily responsible for building a company’s overall content strategy…

Sales and Marketing

What are Marketing Funnels? How Do They Help Increase Your Customer Base?

As far as marketing insights go, you would want to pay attention to this one: A recent study by McKinsey & Co found that 71%…

Sales and Marketing

What is Mobile App Marketing? How It Drives Growth for a Brand

Think of anything you need, be it tracking your sugar levels to buying your groceries, there is probably an app for it.! It is the…

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