Sales is an art that also involves science. Therefore, a sales representative must have an artistic flair and practical knowledge to be successful in sales. One such source of expertise is sales books which open doors to the greatest minds of our generation and are a valuable source of learning the art and science of selling. But among the thousands of sales books in the market, which one should you pick? We have you covered if you are looking for the best books on sales, packed with great advice, insights, strategies, and frameworks to help you scale the ladder of success. Here are six best books on sales that are worth adding to your must-read list.
6 Best Books on Sales
Note: All the ratings have been taken from Goodreads.com
1. Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling – Jeb Blount
In this book, author Jeb Blount provides a concise overview of a proper approach to doing business. In addition, this book offers a variety of easily implemented strategies to build a sustainable pipeline, improve productivity, and keep your sales growing. If you are looking for a book to build a strong career foundation, and develop your communication and professional skills, then we highly recommend you read Fanatical Prospecting.
2. Zig Ziglar’s Secrets of Closing the Sale – Zig Ziglar
For a book published in 1984, this book is still relevant, insightful, and a must-read. Author Zig Ziglar was one of the giants in the world of sales. He was the pioneer who laid the foundation on which all sales techniques stand. In the book, Ziglar offers insights into the importance of salespeople in society and his strategies to bolster sales numbers. It is one of the best books on sales and a valuable read for everyone looking to enter the world of sales.
3. Never Split the Difference: Negotiating as if Your Life Depended on It – Chris Voss With Tahl Raz
In this book, former FBI hostage negotiator, Chris Voss, instructs how to negotiate. Throughout the book, Voss draws on his experiences negotiating life-or-death situations to illustrate types of people in negotiation and strategies to negotiate successfully. If you work in sales and want to win more deals, developing your negotiation skill is a must, making this book a non-negotiable read.
4. How I Raised Myself From Failure to Success in Selling – Frank Bettger
When he was 29, Frank Bettger was a failed salesman. Yet, at 40, Bettger was one of the greatest sales representatives. How? This book is full of priceless sales principles and techniques. From developing relationships to building trust, and general leadership skills, this book will give you a new perspective on everything you know about sales. How I Raised Myself From Failure to Success in Selling is one of the best books on sales. The book has endured the test of time and offers invaluable insights for all modern salespeople.
5. Sales Management. Simplified.: The Straight Truth About Getting Exceptional Results From Your Sales Team – Mike Weinberg
This book offers a simple yet, comprehensive guide on how to run a sales team efficiently. Mike Weinberg, a sales management and business development specialist, provides excellent insight to anyone involved in sales. The book takes a critical look at the sales team, discusses sales culture, and the role of sales representatives and managers in a team. It provides a practical framework for company sales leadership. Published in 2015, this book is a must-read for everyone involved in sales.
6. Way of the Wolf: Become a Master Closer With Straight Line Selling – Jordan Belfort
Written by the Wolf of Wall Street himself, this book offers the step-by-step method he used to make millions. In the book, Jordan Belfort explains his Straight Line Selling system and how to break down a sales conversation into a basic framework. It is a compelling book that provides insightful tips and techniques on striking conversations, sales pitches, presentations, persuasion, and building trust. It is informative and insightful about the sales process and a must-read.
Whether you’re a beginner or an experienced sales rep, we hope this list of the best books on sales can help you become the best salesperson you can be. Books are a great way to learn from the best in your field and add value to your career. If you prefer a more structured learning approach, Emeritus offers an expansive range of sales and marketing courses from the best universities and expert faculty.
By Krati Joshi
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