HR Management and Analytics
What is Employee Engagement?
A 2020 Zenefits report found that over 60 percent of companies in the US find it harder to retain employees than to hire them. Global mass attrition is forcing companies to reimagine employee-employer relationships in an era of unprecedented digital transformation. Engagement and recognition of their efforts encourage employees to care about the performance they deliver in a company.
Employee engagement can be defined as a concept of human resource management that aims to understand the prime motivating factors of a workforce and how to ensure a greater force of commitment from the same. Employee engagement is critical to organizational success and to boost the link between employee morale and job satisfaction. Employers deploy different engagement strategies such as incentivizing quality performance or establishing amicable relationships with each employee, catering to their mental well-being.
Why is Employee Engagement Important?
Employee engagement strategies have been evolving since the early 2000s. There is a direct correlation between employee engagement, company goals, and financial performance. Every industry has its own definition of employee engagement. However, there are certain characteristics that engaged employees develop across industries:
- They connect emotionally to the goals of the company and can cultivate self-motivation to achieve the same
- They feel a sense of loyalty towards the organization and its members, even those high above in the hierarchy
- Employees feel safe and secure voicing their opinions
- They are ready to set emergency goals in tandem with company targets
- Employees are able to connect their personal goals directly with company growth
The daily activities of any organization depend on effective collaboration among employees. With increasing psychological involvement of employees, one can ensure consistent meeting of daily targets, thereby incrementally affecting overall productivity. In short, employee engagement is an influential factor in business success because it fosters a transparent work environment, reduces staff turnover, increases employee retention, and ensures an incessant supply of unique ideas from employees that will finally impact the annual company turnover.
Can I Learn About Employee Engagement Tactics Online?
According to LinkedIn’s 2020 Workplace Learning Report, about 57 percent of learning and development (L&D) professionals prefer online learning since the pandemic. Online employee engagement courses now allow organizations to better engage with employees in an ever-changing workplace scenario. There is also an abundance of books, video tutorials, and podcasts on unique employee engagement strategies. Any comprehensive course on employee engagement deals with the following aspects:
- Personalizing employee training
- Devising strategies for employee performance management
- Developing employee retention strategies
- Devising employee satisfaction strategies
- Streamlining employee feedback
- Basics of human resource management
- Leadership exercises
- Corporate Learning and Development
What Kind of Career Can I Get with a Background in Employee Engagement?
Today HR managers face challenging crossroads as we undergo a massive digital transformation. A 2022 BLS report projects an eight percent rise in the domain of human resource specialist jobs, highlighting the growing importance of this field in the business world. The advent of technology in human resources will trigger the need for tech-savvy professionals in the immediate future. Here are a few lucrative jobs and designations that employee engagement courses attract:
- HR Manager
- Public Relations
- Account Management
- Events Planner
- Loan Officer
- Career Counselor
- General Counselor
- Employee Performance Manager
- Associate Professional in Human Resources (aPHR)
Why Take an Online Course at Emeritus?
Each Emeritus online course is designed keeping key learning outcomes in mind by a team of experts. We use the backward design methodology to develop instruction for learners of all ages. This enables us to craft unique, interactive, learning experiences that include a combination of assessments, hands-on activities, skill applications, and more.
Emeritus also collaborates with the best universities and faculty around the world to curate the course curriculum that can effectively tackle present challenges in the industry, while preparing you for the trends and risks in the future. Our courses consist of assignments, exams, capstone projects, networking opportunities, a fine balance of practical and theoretical concepts, and the opportunity to learn from top minds in the industry. This adds to the holistic experience we try to provide for each learner.
We are also focused on providing courses that are standardized in quality. This is done by adhering to standards set by a global organization called Quality Matters which is focused on providing quality standards for online and innovative digital teaching and learning environments. The rigorous criteria ensure all our learners invest in quality education that is easily accessible and affordable.