Why Learn About Sales?

Learning about sales is crucial to building a successful career in any industry. A proficient sales professional is persuasive, has excellent communication skills, and can engage with customers deeper. Sales is not simply about selling a product or service; it involves highlighting the brand's most salient attributes, identity, and vision.

Many antiquated preconceptions about sales abound - that it forces people to buy things they don't need or can't afford. However, in recent years there has been a shift in perspective to viewing sales as moving somebody to action. Selling requires empathy, reflection, strategy, and practice. It improves one's skill set holistically and is one of the most transferable skills.

What are Selling Skills?

Self-motivation is key to learning sales. It takes an enormous drive to be out there every day and convince people that an idea, service, or brand is worth their money and time. Therefore, an intrinsic motivation to excel is highly complementary to a career in sales. However, one can also develop sales skills over time with the help of external resources, such as books and online selling courses.

Another key skill integral to sales is communication. As a salesperson, one must be a persuasive speaker and an active listener. It's also vital to correctly interpret the customer's underlying meaning. Selling for a company whose values align with yours also goes a long way in communicating with confidence and establishing trust. Essentially, the objective is to collaborate with the customer in a way that drives meaningful change for them as well as for the company. Therefore, building rapport is crucial.

How can developing sales skills improve my career?

According to reports, continuous training increases net sales per employee by 50%. The art of selling is highly gratifying. From novices to experts, we are all selling something or the other. Developing sales skills, therefore, helps us be persuasive in our pitch and form connections of trust and credibility. This is useful in any industry and also paves the way for advancement.

Sales skills are also among the most important transferable skills. As soft skills gain precedence over technical expertise, employers seek excellent communicators who understand customers along with the company's identity, brand values, and vision. Sales skills instill these in a potential employee and significantly boost employability.

Can I learn about sales through an online course?

Online sales courses have garnered immense popularity in recent times. Although affordable, they offer certification and instruct learners at all levels in the basics of sales before progressing to the more advanced concepts. Some of the most well-established educational institutions offer these courses, which industry experts with several years of experience teach.

Why take an online course at Emeritus?

Each Emeritus online course is designed keeping key learning outcomes in mind by a team of experts. We use the backward design methodology to develop instruction for learners of all ages. This enables us to craft unique, interactive, learning experiences that include a combination of assessments, hands-on activities, skill application, and more.

Emeritus also collaborates with the best universities and faculty around the world to curate the course curriculum that can effectively tackle present challenges in the industry, while preparing you for the trends and risks in the future. Our courses consist of assignments, exams, capstone projects, networking opportunities, a fine balance of practical and theoretical concepts, and the opportunity to learn from top minds in the industry. This adds to the holistic experience we try to provide for each learner.

We are also focused on providing courses that are standardized in quality. This is done by adhering to standards set by a global organization called Quality Matters which is focused on providing quality standards for online and innovative digital teaching and learning environments. The rigorous criteria ensure all our learners invest in quality education that is easily accessible and affordable.