Sales and Marketing How Can a CMO Program Help Professionals Drive Organizational Growth A Chief Marketing Officer (CMO) builds and facilitates a stronger relationship between the enterprise and its consumers. Now growing beyond the marketing and advertising roles,…
Sales and Marketing How to Become a CMO and Scale Your Company’s Growth According to a McKinsey survey, 83% of global CEOs stated that marketing is a key factor in most or all of a company’s growth agenda.…
Leadership Take Risks in Your Career and Take Them Sooner, Says CMO Jakii Chu As we got to know the inspiring stories of our hard-working female leaders, we came across one who showed unusual grit and tenacity. Someone who,…