Course Preview | Innovation and Intrapreneurship from Cambridge Judge Business School Executive Education
3:1 min
43
Hello, I'm Matthew Grimes, Professor of Entrepreneurship and Sustainable Futures here at the Cambridge Judge Business School. As a faculty member here, I've had the opportunity to research topics as wide-ranging as digital platforms, artificial intelligence, social stock exchanges, regional entrepreneurial ecosystems, and entrepreneurial accelerators.
Meanwhile, a lot of my teaching is either oriented toward exploring how businesses and new ventures pursue opportunities for innovation or on the way in which those innovations might be used to address, you know, the largest social and environmental challenges of our time. I recently had a chance to step back from my body of research and think about, you know, what unites that work.
On the one hand, I've always enjoyed looking at issues of innovation and the future. So for those of you in this course, I imagine that a lot of you are, like me, intrigued by the future and inclined to celebrate the path breaking advances that are opening up in our world because of innovation.
It's clear that the increasing power and growing accessibility of new technologies is opening up all kinds of opportunities to innovate, to grow our organizations, and to really address some of the world's most critical challenges. And yet, as I reflected on my body of research and on the teaching to date, I was also struck by how all of my interests seem to be in intersecting with the topic of hype. Whether it's the hype around new technologies, hype about businesses role in driving social impact, or, you know, ESG, the acronym that I think many of you are likely increasingly familiar with, or whether it's hype about new ways of doing business. But if on the one hand, these phenomena underpin the inspiring futures that we hope to create, and yet on the other hand, these phenomena are also a source of so much hype, what does it mean? Is hype a problem that needs to be addressed? Is it a source of opportunity that needs to be harnessed? So this is kind of what I want to explore with you, the challenges of leadership in an age of hype.
Meanwhile, a lot of my teaching is either oriented toward exploring how businesses and new ventures pursue opportunities for innovation or on the way in which those innovations might be used to address, you know, the largest social and environmental challenges of our time. I recently had a chance to step back from my body of research and think about, you know, what unites that work.
On the one hand, I've always enjoyed looking at issues of innovation and the future. So for those of you in this course, I imagine that a lot of you are, like me, intrigued by the future and inclined to celebrate the path breaking advances that are opening up in our world because of innovation.
It's clear that the increasing power and growing accessibility of new technologies is opening up all kinds of opportunities to innovate, to grow our organizations, and to really address some of the world's most critical challenges. And yet, as I reflected on my body of research and on the teaching to date, I was also struck by how all of my interests seem to be in intersecting with the topic of hype. Whether it's the hype around new technologies, hype about businesses role in driving social impact, or, you know, ESG, the acronym that I think many of you are likely increasingly familiar with, or whether it's hype about new ways of doing business. But if on the one hand, these phenomena underpin the inspiring futures that we hope to create, and yet on the other hand, these phenomena are also a source of so much hype, what does it mean? Is hype a problem that needs to be addressed? Is it a source of opportunity that needs to be harnessed? So this is kind of what I want to explore with you, the challenges of leadership in an age of hype.
