Chapter 2 The Best of the Best | Built to Last by Jim Collins and Jerry Porras - Video

Embark on a journey of business wisdom with “Built to Last” as we delve into “The Best Of The Best” in thisenlightening video. Explore the criteria that Jim Collins and Jerry Porras used to define visionary companies, highlighting what sets them apart from their peers. The important thing about these visionary companies isn’t just what they have in common, but rather, how they distinguish themselves. Join us on a deep dive into the pages of “Built to Last” to uncover the secrets of enduring success.

In “The Best Of The Best” chapter, discover the intricate details that make a company stand out as truly visionary. Jim and Jerry meticulously studied these exceptional companies, unraveling the unique qualities that set them on a path to long-term success. This video script prompt guides us through their thought process, shedding light on the criteria that were crucial in identifying and defining a company as visionary. As we explore each aspect, you’ll gain valuable insights into the inner workings of the most enduring and impactful businesses.

Uncover the Blueprint: Built to Last

Explore the foundational principles that make visionary companies resilient and enduring. “Built to Last” provides a blueprint for success, and in this video, we break down the key elements that contribute to a company’s lasting legacy. From visionary leadership to innovative practices, we dissect the strategies that have stood the test of time. The lessons learned from these companies can be applied across industries, making “Built to Last” a must-read for aspiring entrepreneurs and seasoned business leaders alike.

Take Action: Explore Emeritus Strategy and Innovation Courses

Ready to apply the principles of visionary companies to your own business strategy? Take the next step by exploring Emeritus Strategy and Innovation courses. Gain practical knowledge and insights that align with the principles outlined in “Built to Last.” Equip yourself with the tools needed to lead your company towards enduring success. Visit to discover a range of courses designed to empower you on your business journey.

Watch All the Chapters Now

• Chapter 1 Visionary Company 
• Chapter 2 The Best of the Best 
• Chapter 3 The Best of the Best – The Research 
• Chapter 4 Clock Building and the Myth of a Great Idea 
• Chapter 5 Myth Visionary Companies Require Great and Charismatic Leaders 
• Chapter 6 Tyranny of ‘OR’ 
• Chapter 7 Core Ideology 
• Chapter 8 Preserve the Core But Stimulate Progress 
• Chapter 9 BHAG (Big Hairy Audacious Goals) 
• Chapter 10 Cult-Like Cultures 
• Chapter 11 Evolution and Experimentation – Examples 
• Chapter 12 Evolution and Experimentation – Takeaways 
• Chapter 13 Homegrown Management Advantage 
• Chapter 14 Good Enough is Never Enough for Visionary Companies 
• Chapter 15 The End of the Beginning – Examples 
• Chapter 16 The End of the Beginning – Takeaways 
• Chapter 17 Building the Vision 
• Chapter 18 Envisioned Future 
• Chapter 19 Summary