Digital Marketing What is Programmatic Advertising and Why is it Gaining Importance? According to a recent Martech report, programmatic advertising is expected to expand to around $142 billion by 2023. Programmatic advertising is booming in the marketing…
Digital Marketing How to Create Engaging Content Online: A Guide for Social Media Handlers Nearly every business owner’s million-dollar question for their social media team revolves around creating engaging social media content. Managing an organization’s social media presence is…
Digital Marketing 10 Reasons Why Digital Marketing Training Will Benefit Your Career The world of digital marketing is constantly changing, with new technologies and trends emerging at incredible speed. As we stand on the cusp of Web…
Digital Marketing Top 5 Unconventional Skills Required to Become an In-Demand Digital Marketer In the dynamic world of digital marketing, staying ahead of the competition requires more than just traditional skill sets. The skills required for digital marketing…
Digital Marketing Top 3 Factors to Consider Before Choosing the Best Digital Marketing Institute In the digital marketing industry, acquiring the right skills and knowledge is crucial for aspiring marketers. Countless online establishments claim to be the best institute…
Digital Marketing From Intern to Employee: A Guide to Converting Your Social Media Marketing Internship into a Full-Time Job ‘You need experience to get a job, but you need a job to get experience’ is a catch-22 situation that most freshers transitioning into the…
Digital Marketing How Generative AI Impacts Customer Loyalty and Retention: A Guide for Marketers From creating art inspired by the legendary works of Picasso to drafting creative copy for a product launch, generative AI is a master of personalized…
Digital Marketing How Retention Marketing Can Protect Your Business From Recession Retaining customers is a crucial aspect of every kind of business, especially when faced with economic challenges such as recessions. In fact, according to Survey…
Digital Marketing How to Leverage Decentralized Social Media to Improve Marketing Strategies Did you know there are other social media platforms besides Twitter, Instagram, and Facebook? In fact, most of the well-known digital platforms are centralized social…
Digital Marketing How do Digital Marketing Analysts Use Data to Drive Business Growth? Research reports suggest that the global digital advertising and marketing market is likely to reach $1.5 trillion by 2030, growing at a CAGR of 13.9%.…
Digital Marketing 4 Key Benefits of Social Networking and How it Promotes Brand Growth “Marketers need to build digital relationships and reputation before closing a sale.” This statement by Chris Brogan, Chief of Staff at software company Appfire, explains…
Digital Marketing 5 Essential Tips for Building a Strong Digital Marketing Portfolio During Your Internship Establishing a strong online presence has become critical for businesses seeking to thrive in a highly competitive digital industry. As a result, the global demand…