Course Preview | AI Strategies for Business Transformation from Kellogg Executive Education
2:52 min
251
Welcome to the program. This program focuses on how business leaders can unlock real value through artificial intelligence.
This is not a program centered only on AI technology or algorithms. While technology will be discussed, the primary focus is on business use cases and how to unlock value across the enterprise. Artificial intelligence will be approached holistically, without siloing discussions into machine learning, deep learning, generative AI, or agentic AI.
The program takes an integrated view of AI technologies, considering the past, present, and future of AI. It covers the evolution from prediction to creation through generative AI, and finally to autonomy through intelligent agents.
You will explore AI use cases across the entire enterprise value chain, including customer management, operations, and enabling functions. The program also includes deep dives into industries such as healthcare and financial services, which are at the forefront of AI adoption.
The learning experience includes hands-on examples, case studies, exercises, and proprietary frameworks developed specifically for this program, including AI Canvas 2.0, AI Radar 2.0, and the AI Capability Maturity Model.
