With the increasing competition in the market, it has become important for businesses to build a unique website for themselves. However, a website alone does not suffice. It is necessary to keep up with the latest website development trends such as Artificial Intelligence (AI) chatbots, progressive web apps, optimized voice search, and motion UI. Therefore, it is crucial to understand what website development is, the web development tools and frameworks used, and how you can master the same through a web development course.
What is Website Development, and Why is it Essential?
Website development is the process of building and designing a website over the Internet. As a matter of fact, it includes developing both the front end and the back end of the website. Web development also requires adding visual elements as well as web markup and coding. Moreover, it involves client-side scripting and server-side scripting, ensuring security, performance, and accessibility.
Websites are the new business cards for companies today. They promote brand awareness and recognition, allowing businesses the opportunity to build an international presence. Therefore, if a business wants to rank better on search engines and gain more visibility, it needs effective website development. This leads to more website traffic, increased inbound leads, and better revenue generation.
What are the Main Steps Involved in Developing a Website?
Let’s start with the basics and this involves purchasing a simple domain name that’s credible. Once this and the hosting is done, focus on the following steps:
1. Research and Planning
Before you develop a website, you need to research and analyze your competitors’ websites: First get an idea of their traffic, then assess what content the target audience prefers, and thereafter prepare a layout plan accordingly.
Next, work on the visual elements of the website such as the structure or layout, font color, text, and images. Again, this step requires creating wireframes and mockups.
3. Front End and Back End Development
Third, use various programming languages to build the client-side and server-side of the website. Don’t forget to integrate these two along with interactive elements.
4. Testing and Optimization
Last but not least, test the website for any irregularities and optimize it continuously.
How Can I Optimize My Website for a Better User Experience?
Needless to say, a website with a seamless user experience is more likely to keep users engaged, helping generate more traffic. Here are the four best ways to optimize website development for a better user experience:
- Create and post engaging content on the website
- Ensure a faster load time for the website
- Run continuous audits or tests on the website to ensure that there is no latency or errors
- Analyze behavioral data and conduct usability tests to test the responsiveness of the website
What are the Best Coding Languages for Website Development?
Choosing the best coding language for web development depends on multiple factors such as its scalability and performance, as well as the complexity level of the project. That being said, here are the most popular coding languages used for website development:
This is a beginner-friendly and versatile programming language that enables developers to make a website interactive. Moreover, it helps them add media, pop-ups, clickable buttons, and animated media on the website.
Another great programming language for website development is CSS. It helps create the layouts of the front end of the website. In addition to this, it is also used for crafting the website’s color, font, and layout.
Developers use Hypertext Markup Language (HTML) to change the content structure of the website. For example, it is used for adding images, bullet points, paragraphs, or tables.
This is a user-friendly, open-source, and flexible language that does not require a lot of coding. Top companies like Google and Spotify have built their websites using Python.
Another open-source programming language, PHP is a must for versatile content. It is one of the most popular website development frameworks that help develop high-functioning websites.
How Can I Make My Website Mobile-Friendly?
It is crucial for businesses to optimize their websites to improve their ranking on search engines. Higher ranking helps generate more traffic and this ultimately boosts revenue. However, mobile-friendliness also ranks as one of the key determining factors for getting higher SERP rankings. According to a HubSpot report, nearly 64% of SEO marketers say mobile optimization is an effective investment.
Here are seven ways to make your website more mobile-friendly:
- Create a simple but responsive website design
- Avoid too many pop-ups on the website
- Reduce the website loading time
- Add a clear call-to-action such as asking visitors to fill up a short form for queries
- Keep the website content crisp to allow users to grasp the information quickly
- Use compressed images on the website to reduce loading time
- Create large buttons and easily visible links that can be effortlessly tapped on a mobile phone
Become an Expert Coder With Emeritus
As explained above, a website has become mandatory for businesses to gain credibility and get more leads. Today, there are 71% of businesses globally having a website and this number is likely to increase exponentially in the next few years as more businesses focus on digital transformation. Furthermore, according to the Bureau of Labor Statistics, website development jobs are going to increase by 23% by 2031. Needless to say, this makes it one of the most promising careers for tech professionals currently. Therefore, if you want to excel in website development frameworks and web development tools, enroll in a web development course. You can start by exploring Emeritus’ coding courses that teach various programming languages and skills required to surge ahead in your career.
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