Sales and Marketing

Sales and Marketing Course by -

Sales and Marketing

How to Create a Winning Go-to-Market Strategy for Products

According to a CB Insights report, 42% of startups fail because they try to solve problems that they might think are interesting instead of ones…

Sales and Marketing Course by -

Sales and Marketing

What is Meme Marketing and How to Use Memes to Boost Brand Voice

Sharing memes is how millennials communicate with each other and that makes meme marketing the bedrock of easily shareable brand-amplifying content. A 2022 Wavemaker report…

Sales and Marketing Course by -

Sales and Marketing

Is Green Marketing Really Good for Business? If So, How?

Green marketing is the practice of promoting products or services that are sustainable and eco-friendly. Companies that invest in green marketing benefit from increased customer…

Sales and Marketing Course by -

Sales and Marketing

The Ultimate 2023 Guide to Marketing in Metaverse: Best Practices, Examples

Metaverse is no longer science fiction but a real possibility. The need to be at the forefront of building this revolutionizing innovation has made the…

Sales and Marketing Course by -

Sales and Marketing

The Ultimate Guide to Web 3.0 Marketing: Best Strategies & Examples

Web 3.0 is a highly personalized user experience with the potential to significantly alter the digital marketing landscape. Businesses, therefore, must start preparing for web…

Sales and Marketing Course by -

Sales and Marketing

11 Must-Have Sales Skills and Abilities for Your Career Growth

Do you know that skilled sales reps never introduce themselves as salespeople? Instead, they always represent themselves as problem solvers to their clients. The main…

Sales and Marketing Course by -

Sales and Marketing

What is Marketing Automation and How it Helps Businesses Grow

Effective marketing is often synonymous with the consistent repetition of diverse engagement strategies. But tedious and monotonous tasks can eat up not just resources, but…

Sales and Marketing Course by -

Sales and Marketing

All About Customer Journey Maps and How to Drive Business Using Them

A customer’s changing preferences and increased selectivity has driven organizations to put more effort into understanding their target customers in order to ensure them a…

Sales and Marketing Course by -

Sales and Marketing

What is Customer Lifetime Value and How it Can Help in Business Growth

Retaining an existing customer is 87% easier than acquiring a new one. For that, companies need to ensure that their current customers are satisfied with…

Sales and Marketing Course by -

Sales and Marketing

What is Go-To-Market Strategy? How Does it Impact Business Growth?

A 2020 LinkedIn report states that a whopping 90% of product launches fail every year. The ad-media landscape can easily overwhelm consumers with relentless campaigns…

Sales and Marketing Course by -

Sales and Marketing

The 4 Best Types of Market Segmentation That Boost Business Growth

Before the 1950s, businesses largely focused on creating products according to manufacturing needs. However, during the 1950s, production, and market trends shifted from manufacturing to…

Sales and Marketing Course by -

Sales and Marketing

What is Demand Generation? Why is it Important for Marketers?

Although the customer is king, they may often not know what they are looking for. Raising awareness of your product as the best solution to…

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