Chapter 16 Four Paths to Scaling Up Innovation | The Digital Transformation Playbook by David Rogers - Video

This insightful book summary of The Digital Transformation Playbook video delves into David Rogers’ bestseller. He is a thougt leader in the realm of digital strategy. As businesses navigate the complexities of the digital age, Rogers provides a strategic guide to successful transformation.

Rogers’ playbook is a roadmap for organizations aiming to thrive in the digital landscape. He tackles crucial aspects such as customer engagement, data utilization, and innovation. Understanding the strategies outlined in this playbook is essential for any business seeking long-term success in the ever-evolving digital realm.

Chapter 16: Four Paths to Scaling Up Innovation

This episode focuses on Chapter 16, where Rogers presents “Four Paths to Scaling Up Innovation.” He lays out a framework to help businesses scale their innovative ideas effectively. Whether you’re considering a phased launch or a full-scale release, this chapter provides valuable insights to plan and execute your next steps.

Rogers systematically explores the four paths to scaling up innovation, offering a nuanced perspective on how each approach can be tailored to fit your business model. Whether leveraging existing assets, partnering strategically, scaling through processes, or building a platform, this chapter serves as a practical guide for organizations seeking to implement successful innovation strategies.

Book Summary of The Digital Transformation Playbook

Throughout the video, we distill key takeaways from the book, shedding light on actionable insights that businesses can implement immediately. From understanding customer behavior in the digital age to utilizing data as a strategic asset, each takeaway contributes to a holistic understanding of digital transformation.

Plan Your Next Steps

Armed with insights from Rogers’ playbook, you’ll be better equipped to plan your organization’s next steps in the digital transformation journey. Whether you’re a startup or an established enterprise, the strategies outlined in the book offer a roadmap to navigate the challenges and opportunities the digital landscape presents.

Ready to delve deeper into the world of digital transformation? Explore online courses on Emeritus to elevate your skills and stay ahead of the curve. Our courses cover various topics, providing practical knowledge and tools to drive digital transformation in your organization.

Watch All the Chapters Now

• Chapter 1 Digital Transformation as Strategic Change 
• Chapter 2 Rethinking With the Customer Network Model 
• Chapter 3 Customer Network Behaviors and Strategies 
• Chapter 4 The Customer Network Strategy Generator 
• Chapter 5 Rethinking Competition as Coopetition 
• Chapter 6 What is a Platform? 
• Chapter 7 Why Platforms Work 
• Chapter 8 Network Effects and the Platform Business Model Map
• Chapter 9 Organizational Challenges of Rethinking Competition 
• Chapter 10 Rethinking the Role of Data 
• Chapter 11 The Impact of Big Data 
• Chapter 12 Turning Customer Data Into Business Value 
• Chapter 13 The Data Value Generator
• Chapter 14 Organizational Challenges of Rethinking Data 
• Chapter 15 Innovating in a Digital World Through Experimentation 
• Chapter 16 Four Paths to Scaling Up Innovation 
• Chapter 17 Organizational Challenges of Experimentation 
• Chapter 18 Rethinking and Adapting Value Propositions 
• Chapter 19 The Value Proposition Roadmap 
• Chapter 20 Are You Ready for Transformation?