Business Management How to Choose the Best Attribution Model for Your Business Attribution has been an intriguing challenge for marketers from the early days of the 20th century. Before “UTM parameters” became commonspeak, the lack of data…
Product Management How to Build a Functional Product Feedback Loop in 7 Steps? One of the significant challenges businesses face in improving customer experience is how to get customer feedback on a new product. Therefore, organizations need an…
Product Management How to Achieve Product-Market Fit in Indian Startups Achieving product-market fit means that the products are so perfect that customers become the salespeople, realizing the product’s value. This is likely every business’ ultimate…
Product Management Why 2023 is the Best Year to Move into a Career in Product? Product design that is innovative, aesthetic, and usable is vital to business success. The incentives for a good product design are clear—well-designed products with strong…
Product Management Product Led Growth: A Case Study For Aspiring Product Managers In the analog world, if a business wanted to sell its goods and services in a marketplace, it would first have to identify the consumer’s…