How IIM Lucknow’s Executive Programme in Digital Transformation will help take your career to the next level

Organisations have been turning to transformative technologies to speed up digital transformation. Far from being niche, digital transformation empowers – be it change, evolution or growth. It helps organisations burnish their entire workflow, optimising everything from customer interaction, retention and service, organisational operations, brand building, employee management and success to transparency and diversity. The improvement of all of these sections within an organisation ultimately leads to better outcomes, especially in terms of revenue and profitability.

Digital Transformation is fast becoming synonymous with success. As per Statista, in 2022, spending on digital transformation is projected to reach US$ 1.8 trillion. By 2025, global digital transformation spending is forecast to reach US$ 2.8 trillion.

But at a time when organisations are looking for professionals who understand the nature and impact of digital transformation, the demand is outstripping the supply. In order to bridge this gap, IIM Lucknow has created the Executive Programme in Digital Transformation, which will cover aspects of transformational technologies including but not limited to digital transformation, process transformation, the role of AI and ML in digital transformation, ecosystem strategy, design thinking and digital marketing innovations.

Designed for mid to senior-level professionals, this programme is spread across seven modules, delivered by senior IIM Lucknow faculty and industry practitioners who are thought leaders in their fields. The programme is a blend of live online classes and on-campus immersion visits at IIM Lucknow campus and is taught via real-world case studies, group projects, individual assignments, presentations and simulations.

Why choose IIM Lucknow’s Executive Programme in Digital Transformation?
At a time when technology is transforming businesses globally, an understanding of digital transformation is the difference between disrupting and being disrupted. Digital practices and agile business models are the change agents of transformation and to stay ahead of the game, aspiring digital leaders must understand the nature and impact of digital transformation.

Here’s what a participant in the programme says about his learning experience, “The best part of the program was its content, faculty, peer involvement, and evaluation process. It was engaging, informative, team bonding, immersive, and enriching. The program has helped me to sharpen my skills and knowledge on Digital Transformation. I am able to implement the learning in my day-to-day business activities and guide the team accordingly.

Given any challenge or issue, I am able to look at the problem using my learning and giving time to understand the problem statement and what kind of digital initiatives can be taken.”

Designed to help you become a digital-ready leader, this programme will help you:

  • Unravel the possibilities afforded by new technologies such as robotics and automation, IoT, Blockchain, Machine Learning and Artificial Intelligence.
  • Lead, develop and execute business transformation initiatives in your organisation.
  • Develop and acquire the knowledge, perspectives and skills to recognise and adapt to disruption in the industry.
  • Understand platform businesses, the impact and opportunities of adopting platform businesses, and how to compete on platforms.
  • Understand strategic drivers of digital transformation, the application of data and analytics, and its impact on business processes.

Emerging technologies are transforming businesses. To level up and pursue the right path to become a digital transformation leader, it’s important to deepen your understanding of the strategies that drive digital transformation. This programme will offer you measurable skills and capabilities through modules like Value Chain Fragmentation, Economics of AI, Creating a Data-savvy Organisation, Overview of Design Thinking and Digital Marketing, Digital Leadership and Adoption Issues, Digital Product Development, and many others.

But is this programme right for you?

“This programme is specially designed to help you derive measurable impact from a strategic implementation of digital transformation and it will help professionals across sectors and hierarchies harness opportunities provided by the influx of digital technologies in the workplace,” the programme director says.

Designed to derive measurable impact from a strategic implementation of digital transformation, the Executive Programme in Digital Transformation programme caters to working professionals from a variety of industries and backgrounds and helps you develop job-ready skills.

Whether you’re a business leader or mid to senior executive who aspires to drive a digital transformation agenda or are in the midst of a digital transformation initiative in your organization; a consultant who works on IT/digital projects and is responsible for proposing strategic solutions or value propositions leveraging digital transformation frameworks; or an entrepreneur who is continually dealing with changing business landscape and seeking to harness opportunities provided by the influx of digital transformation in the workplace, this programme will help you understand and build disruptive digital business models for a customer-centric world and provide essential digital leadership for your business to succeed.

Certification on completion of the programme

Brought together through decades of academic excellence at IIM Lucknow, this programme’s cutting-edge curriculum made industry-relevant through group projects, presentations and simulations, in addition to a 2-day campus immersion, will offer you the mindset, tools, and skills to become effective at leading digital transformation. Not just this, you will also benefit from Eruditus Career Services which includes three 90-minute workshops from career management industry experts and job placement assistance. On successful completion of the programme, you will be eligible to receive the prestigious IIM Lucknow Executive Alumni Status.

The programme starts on March 30, 2022, and the fee is Rs 2,95,000 + GST. To learn more about the programme and apply, click here.

This article was first published on Economic Times