Product Management What are the Key Benefits of Prototyping What drives sales and profit in a business is always given more emphasis. That’s why business functions like prototyping, design thinking, product management, etc., are…
Product Management What is UX Research and its Process? Ideally, brands do not interact directly with the users to collect feedback. Instead, they use different methods to understand the customer’s psychology about a product…
Design Thinking Design Thinking: Getting Started with Empathy For any design project to be successful, empathy is a core ingredient. A brand that understands and empathizes with its users will ensure that the…
Design Thinking What Is Design Thinking? Why Is It Important in the Current Milieu? “Thinking like a designer,” that’s how Tim Brown would encapsulate Design Thinking. Brown is the unofficial harbinger of design thinking. His firm, IDEO, has been…
Design Thinking Top Design Thinking Interview Questions and Answers 2022 Understanding a candidate’s skills, knowledge about the field, experience, and learnings acquired from their previous jobs is one of the main goals of any face-to-face…
Product Management Sense-Making – An Essential Future Work Skill Our world is full of information, implicit and explicit, often overloading our cognitive and sensory abilities at any given moment. Adding to this milieu is…
Design Thinking Rigour of Design Thinking in Organisational Practice The design thinking phenomenon has been fascinating to follow. It has made a successful jump from design practices to other realms of business, from marketing…
Leadership Creative Leadership in the Age of Flux Gone are the days of predictability and comfort. Today, ‘unprecedented ‘ is a commonly used phrase, often prefixed when referring to matters of politics, economy,…