Chapter 2 Disrupt the Status Quo | The Everything Store by Brad Stone - Video

In the business world, some leaders follow the established norms, and then some visionaries disrupt the status quo, reshaping entir industries. Jeff Bezos, the founder of Amazon, undeniably falls into the latter category. In this captivating The Everything Store book video, we delve into the chapter “Disrupt the Status Quo” from the book “The Everything Store” by Brad Stone, which sheds light on Bezos’s unyielding belief in the power of disruption and calculated risks.

Join us on this enlightening journey to uncover the secrets behind Bezos’s success and why he only hired those with low regard for the status quo.

Disrupt the Status Quo: The Everything Store Book

Jeff Bezos, who transformed how we shop, read, and even compute, was not content with the status quo. He recognized that to build something truly extraordinary, you must disrupt the existing norms. In this chapter, aptly titled “Disrupt the Status Quo,” Brad Stone takes us deep into the mind of Bezos. We learn how he challenged conventional thinking and why he sought out individuals who shared his disdain for complacency.

Hiring Those Who Challenge the Norms

One of Bezos’s distinctive qualities was his ability to identify talent that shared his vision of disrupting the status quo. He actively sought out individuals willing to challenge the norms, think outside the box, and push the boundaries of what was possible. In this video, we explore Bezos’s hiring practices to assemble a team of innovators and risk-takers who played a crucial role in Amazon’s meteoric rise.

The Power of Calculated Risks

Disrupting the status quo often involves taking calculated risks. Bezos understood that not all risks are equal and was a master at evaluating and managing them. We delve into how Amazon navigated these risks, from expanding into new markets to pioneering cutting-edge technologies. Bezos’s ability to balance innovation with calculated risk-taking was a key driver of Amazon’s success.

In this video, we’ve uncovered the significance of disrupting the status quo, drawing inspiration from the visionary leadership of Jeff Bezos. Now, it’s your turn to take action. Explore leadership courses on Emeritus to hone your skills, develop a disruptive mindset, and lead your industry into the future.

Watch All the Videos Now

• Chapter 1 Building The Largest River on the Internet
• Chapter 2 Disrupt the Status Quo
• Chapter 3 The Power of Personality
• Chapter 4 Go Big or Go Home
• Chapter 5 To Take it All, You Have To Give it All
• Chapter 6 Loyalty is Lucrative – Leverage It